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BuzzFeed’s Social Ad Strategy: Banner Ads Fail

BuzzFeed's Social Ad Strategy: Banner Ads Fail

May 31 (Bloomberg) — The New York Times looking to imitate the business models used by startups such as BuzzFeed, is considering letting advertisers sponsor more stories on its website, two people with knowledge of the situation said. Buzzfeed President Jon Steinberg speaks with Jon Erlichman on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

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“Bloomberg West” is the only daily news program focused exclusively on technology, innovation, and the future of business. Featuring Bloomberg’s Emily Chang, Cory Johnson, and Jon Erlichman broadcasting live from Bloomberg’s headquarters in San Francisco, the show covers the latest headlines and trends out of Silicon Valley, including earnings, product releases, startups, IPOs, venture capital, angel investing, social media and company news on tech titans such as Apple, Google, Yahoo!, Twitter, IBM, Samsung, Microsoft, HP, Dell, LinkedIn, Facebook, and more. Additionally, through live interviews and on-location reporting, “Bloomberg West” covers technology titans and leaders such as Tim Cook, Marissa Mayer, Sheryl Sandberg, Larry Page, Eric Schmidt, Reid Hoffman, Mark Zuckerberg, Jack Dorsey, Reed Hastings, Dick Costolo, and Jonah Peretti.

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BuzzFeed's Social Ad Strategy: Banner Ads Fail
BuzzFeed's Social Ad Strategy: Banner Ads Fail
BuzzFeed's Social Ad Strategy: Banner Ads Fail
BuzzFeed's Social Ad Strategy: Banner Ads Fail
BuzzFeed's Social Ad Strategy: Banner Ads Fail

BuzzFeed's Social Ad Strategy: Banner Ads Fail

BuzzFeed's Social Ad Strategy: Banner Ads Fail

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